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High-quality, guys-only brand Rhone Apparel wants men to stop buying their wives' yoga brand.
Wall Street Journal
DON’T EXPECT TO SEE MASSIVE LOGOS ANYWHERE TOO, AS RHONE’S PHILOSOPHY IS ABOUT LETTING THE THREADS DO THE TALKING.
Move Over Lululemon, Rhone Is About To Take Over The Men's Activewear Market.
It could be your favorite t-shirt ever.
New York Times
Of all the shirts... This one smelled the most pleasant immediately after exercise. After one wash, there were no traces of odor. If smelling fresh is Rhone, we don't wanna be right.
Rhone is doing [what] Lululemon did for women: making quality performance gear that feels good.
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